Interactive music mailbox

The concept I’m working on for this week is an interactive music mailbox. As I wrote in the previous post, we were asked to think about young people and collaborative production of music.

I think that a in the whole process of composition, that is a very cumulative one, it is very important to create a sort of communication channel between the artist and his\the audience. With audience I mean not only his fans but, hopefully, people.

Moreover, for unknown artists it’s very difficult to have a good visibility, even on the web. It would be interesting to create the social conditions and give them a chance to be known by local community at least.

Working only on the web interface would be useful but I think that the best way to have visibility is to have a sort of bridge with the physical world, that where people walk, speak and live.

Physicality is a crucial point for the social actability because it underlines the wish and maybe the need to go back and find out the physical aspect of the things we use and experience.

Creating a physical communication channel for the feedback and for the social visibility is about messages, comments and opinion. In the modern world that would have been done through pens and paper…through letters.

I think also that in some ways the music is becoming very private because of iPod and other music players. Wearing your earphones creates a sort of barrier that protects your privacy but limits your sociability. A good inspiration for my idea was the Samsung K5 spot

[youtube=http://www.youtube.com/watch?v=fu_h9t9_ygs]

I think this spot catches in a very communicative way the ‘bubble’ problem. Moreover, the idea of giving a speaker is a break with the past, it’s a new way of sharing music with others: not from bubble to bubble but a sound en plein air.